Doing Good Giving Back Sustainability

Support These 10 Black-Owned and Mission-Driven Businesses

Want to support the #blacklivesmatter movement by shopping from a #blackownedbusiness today? Me too! But hunting out black-owned businesses that are mission-driven is easier said than done! So here are our top 10 GoodEverything-approved black-owned brands. Let us know your faves so we can add to the list!

Want to support the #blacklivesmatter movement by shopping from a #blackownedbusiness today? Me too! If only there were a “black-owned” Amazon filter… So we searched high and low to bring you our top ten favorite black-owned businesses that are mission-driven.

Let us know your faves so we can add to the list!

The Eco Baby Co

The Eco Baby Co. is a plastic-free and allergen-sensitive baby and toddler toy brand. They believe if a product is truly natural, non-toxic, and safe – it’s packaging should be as well.

Sonshine Bath

Sonshine Bath’s skincare includes handmade soaps, body butters and more designed to make you feel good about what you’re putting on your body. Sonshine proudly donates a portion of their profits to other small businesses in the form of micro loans through 

Pretty Please Teethers

Pretty Please Teethers’ mission is to provide you and your teething littles’ with some much-needed relief while with natural, modern, and minimalist handmade items. Plus, 100% of their Be Kind || Collection proceeds are donated to NAACP Salt Lake Branch and Youthlinc.

Your Sustainable Home

Your Sustainable Home partners with artisan entrepreneurs to sustain jobs in their communities both globally and locally, as well as creating the potential for new ones.

Goodee World


Goodee empowers creators, makers and consumers to make a social impact through a global marketplace that fosters transparent sourcing, upcycling, ethical treatment of its employees and more. 

Expedition SubSahara

Expedition Subsahara’s mission is to build and maintain a STEAM school for young girls in Senegal.  20% of each handmade African basket, bag or jewelry item goes towards an education fund for the school.

Black Pepper Paperie

Black Pepper Paperie creates globally-inspired, one-of-a-kind handcrafted pieces that include wearable ceramic art, home decor, paper goods, and apparel.

Royal Jelly Harlem

Royal Jelly Harlem is an African-inspired clothing and home decorating line. By purchasing many of their materials from African-born vendors living here in the US, they are contributing to the growth and prosperity of Africa’s beautiful cultures. And all of their items are made in NYC.

Custom Collaborative

Custom Collaborative is a New York City-based entrepreneurship and workforce development program that trains and supports women from low-income and immigrant communities to launch fashion careers and businesses.

Update: exciting news! Target has released a filter so you can shop for Black-owner brands easily from their website. Check this article from for more details.

Did we miss any great mission-driven black-owned brands? Please let us know so we can add to the list!

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